每一个暑假，新哲学子们都在不同的领域突破边界、深耕热爱、拓宽视野——新哲精心打造多元暑期成长体系，涵盖牛剑学术夏令营、机器人科创集训营、公益支教、自然探索、海外名校研学等丰富项目，全方位助力学生多元发展、沉淀专属竞争力。

其中，专为深耕商科、社会学、经济学、传媒广告等人文社科方向学子打造的南加州大学官方夏校项目，已成为新哲多年沉淀的暑期研学品牌，带领一届届学子领略世界**名校课堂，沉浸式体验美式精英教育。

今天，就让我们一同回顾2026暑期新哲学子的南加大夏校之旅，解锁这场高含金量的成长蜕变。

7月25日至8月5日，新哲学子远赴美国西海岸，在南加州大学开启了一场为期12天的沉浸式学术之旅。从全英课堂的头脑风暴，到硅谷名企的实地探访，再到名校校园的深度漫游，这个暑假，他们用脚步丈量世界，用思考点亮未来。

Every summer, Sendeltans push boundaries, pursue passions and broaden horizons across diverse fields. Sendelta has built a comprehensive summer‑growth system featuring Oxford‑Cambridge academic camps, robotics training camps, volunteer teaching, nature exploration, and overseas elite‑university study tours, empowering well‑rounded development and building unique student competitiveness.

Among these programs, the official University of Southern California summer school, tailored for students interested in business, sociology, economics, media and advertising, has become Sendelta’s well‑established summer study brand. It guides successive cohorts to experience top‑tier university classes and immersive American elite education.

Let’s look back at Sendelta students’ 2026 USC summer‑school journey and unpack this high‑value transformative experience.

From July 25 to August 5, Sendelta students traveled to the U.S. West Coast for a 12‑day immersive academic program at USC’s Annenberg School for Communication. They engaged in brainstorming within all‑English classes, visited leading Silicon Valley enterprises, and explored prestigious university campuses. This summer, they measured the world with their footsteps and illuminated their future through critical thinking.

为什么是南加大？

作为美国西海岸最古老的私立研究型大学，南加州大学的实力早已享誉全球：9位诺贝尔奖得主、6位麦克阿瑟天才奖得主、1位图灵奖得主从这里走出，与哈佛、斯坦福同列“全美学子十大梦校”。其传媒专业更是凭借硬核实力，在QS专业排名中稳居全美**。

新哲的南加大夏校项目已成功举办多届，从项目策划到执行的每一个环节，都有专业的升学团队全程监督和管理。在课程设置上，新哲升学团队精心选择了适合学生学术水平且确保授课品质的课程。全部课程在南加大Annenberg传媒学院开展，由本校商科与社会科学教授亲授。

As the oldest private research university on the U.S. West Coast, the University of Southern California enjoys global prestige. It has produced 9 Nobel Prize laureates, 6 MacArthur Fellows and 1 Turing Award winner, ranking among the “Top 10 Dream Schools for American Students” alongside Harvard and Stanford. Its communication program consistently takes the No.1 spot nationwide in QS subject rankings for its outstanding strength.

Sendelta’s USC summer school has run for multiple sessions. Our professional college‑counseling team oversees every phase from project planning to on‑site execution. The team carefully selects courses matching students’ academic levels while guaranteeing teaching quality. All classes are hosted at USC’s Annenberg School for Communication and taught by the university’s own business and social‑science professors.

12天沉浸式学术之旅

本次夏校以“前沿课程+PBL实践”为核心，覆盖商业管理、新媒体传播、社会企业运作等热门领域。学子们通过PBL项目制学习，将理论落地——从小组协作到解决实际问题，团队协作与项目管理能力同步升级。

每天上午，南加大教授亲授核心课程，从市场营销的基本概念、目标受众分析，到营销漏斗、创意简报的艺术，再到利用AI进行营销研究，课程内容层层递进，带领学子们深入商业传播的核心逻辑。

下午则是商业写作工作坊（Business Writing Workshop），学子们在实战中打磨商业写作能力，为未来的学术与职业发展打下坚实基础。

最终，学子们以小组为单位，完成了一份完整的营销计划，并在结业展示中向教授和同学们呈现了自己的创意与思考。

教授对本次学子的表现给予了高度评价。他表示，同学们在课堂上展现出了极强的英文应用能力与自主学习能力，无需助教额外讲解，便能精准消化每天的课程内容；最终的项目汇报逻辑清晰、结构完整，现场展示更是从容自信、表现出色。

课程特设南加大招生官升学指导课。学子们与招生官面对面交流，了解美国名校的招生趋势，听取真实的申请经验和案例解析，接下来能更清晰地规划高中阶段的学习与发展方向。

这份经历不仅让他们收获了官方结业证书和教授推荐信，更让他们在申请季拥有了脱颖而出的底气。

Centered on cutting‑edge coursework plus PBL practice, this summer school covers popular fields including business management, new‑media communication and social‑enterprise operations. Through project‑based learning, students translate theories into real‑world outcomes. Their teamwork and project‑management skills improve as they collaborate in groups and solve practical problems.

Each morning, USC professors deliver core lectures. Progressing step‑by‑step, sessions cover fundamental marketing concepts, target‑audience analysis, marketing funnels, the craft of creative briefs, and AI‑powered marketing research, guiding students to grasp core logic behind business communication.

Afternoons are reserved for the Business Writing Workshop. Students sharpen their business‑writing skills through hands‑on practice, laying a solid foundation for future academic and career growth.

Working in groups, students produce complete marketing plans and present their ideas and reflections to professors and peers during final demonstrations.

The professor spoke highly of the students’ performance. He noted their strong English proficiency and self‑directed learning ability: they could absorb daily course content accurately without extra TA support. Their final project presentations featured sound logic, solid structure and confident, polished delivery.

The program features dedicated counseling sessions with USC admissions officers. Students had face‑to‑face conversations to learn about admission trends at top U.S. universities and review real‑world application experiences and case studies, helping them plan their high‑school studies and development paths with greater clarity.

Beyond receiving official completion certificates and professor recommendation letters, this experience equips students with competitive advantages for college‑application season.

不止于课堂的成长

除了硬核的学术课程，更有丰富的课外行程，让学子们在行走中感受美国的教育与文化。

学子们走进暴雪公司，近距离感受全球**游戏公司的创新文化与工作氛围；走进斯坦福大学、加州大学洛杉矶分校、加州大学伯克利分校，与本校学生面对面交流升学经验，启发对未来的规划。

在好莱坞、金门大桥、旧金山渔人码头、九曲花街，学子们穿梭于洛杉矶和旧金山的地标之间，记录青春与多元文化的碰撞。

12天的沉浸式研学，每一位学子都完成了全方位的蜕变，对升学也有了更加明晰的目标。从全英文课堂的从容表达，到团队项目的协作攻坚，大家不仅夯实了商科、传媒专业基础，更提升了批判性思维、团队协作、学术研究与问题解决能力。

新哲始终坚持“学术好，研创强，用心托举每一个孩子”的办学理念，深耕多元育人体系，持续整合全球**教育资源。

从校内丰富的社团、竞赛、研创课程，到海外名校夏校、高端研学项目，学校始终为每一位学子提供自由、广阔的平台，助力大家在一次次实践与探索中，找到自己愿意付诸努力的方向与未来